How TrackFly is saving retailers time and helps buyers make more informed decisions.
Posted by
TrackFly Sept 13th 2024
How has TrackFly helped you better collaborate with your brands?
SAM
We use TrackFly to connect with Brands like Patagonia, Scott Fly Rods RepYourWater, Far Bank Lamson and a handful of other brands to help you know make us make more informed buying decisions in our upcoming seasons and not only do that but analyze what's working well for us and comparing that to what may be working well for others and seeing how that can affect the future of our business. What about retailers who are concerned about sharing data with their brands?
SAM
It can be scary releasing data into that like that you know allows you Brands to see how well they're doing in your store.
But honestly it's great because not only does it allow us, you know, that autonomy from both of us but it helps with the relationship of the brand and then just honestly helps the brands make informed decisions on what can be working in different areas.
Whether that's they take that data and apply it into the line showings but they emphasize different products that are doing well at each store or they you know take that data and they can like see what's working well in the area I think that's something that to be said there that really can help not only us make informed buying decisions but make Patagonia and other brands like that make more informed you know selling decisions.
In the sense of like "hey looks like this waiter's doing well in your store what if we did this and you know what if we went heavier on this and lighter on a different product" you know stuff like that.
How much time have you saved using these tools?
SAM
You know, I would say it has saved me a handful of hours, especially when it comes down to you know, by hours I mean hours daily. It's just it's whenever you're condensing reports and looking at other things it's all right there so it's it's not like you have to do any deep searching or print out any deep analytics it's all very convenient to access
What report do you use the most on your TrackFly Dashboard
SAM
The my Top Sellers report is some of the best ones just because it allows you to see what products are moving at which time and allows you to filter to see what did really well last year versus what what didn't and that's just really useful information for when things are getting low or you know if you're trying to see next year how many rods you need it's a fantastic analytic to look at for that.
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